When it comes to marketing, trying something new and crazy can sometimes be what a company needs to set itself apart from the competition and achieve success.
1. Give Away Free Stuff
You can give away promotional items like t-shirts, hats, and other apparel that people will wear in public, showing off your brand wherever they go.
One of the best ways to get your company’s name out there is by having it on something people use every day. A phone case can be a fun and functional way of promoting your business while also providing valuable protection for someone’s device.
2. Sponsor an Event
Sponsoring an event is a great way to get your company’s name in front of potential customers. You can choose an event relevant to your target audience or that would be a good opportunity to reach new people.
When sponsoring an event, make sure you have a booth or other space where people can come and learn more about your company. Be sure to have plenty of marketing materials on hand so interested individuals can take information with them.
3. Use 3D Products to Help It Be Memorable
Using 3D products can help your company’s marketing efforts to stand out. From 3D business cards to unique product packaging, adding a bit of depth will make your brand more memorable.
People are naturally drawn to different and eye-catching things, so using 3D products is a great way to set your company apart from the competition.
4. Host a Company-Wide Treasure Hunt
Hosting a treasure hunt can make employees and customers excited about your brand. It can promote camaraderie among employees and boost morale, especially if the prizes for each treasure hunt are something the team will be proud of winning.
Treasure hunts are the perfect way to engage customers and help them learn more about your brand in a fun, interactive way. You can hide clues all around town or even set up an online scavenger hunt.
5. Create a Viral Video
Creating a viral video is one of the most effective ways to get your company’s name out there. If you can create a video that is funny, interesting, or informative, it has the potential to be shared by hundreds or even thousands of people.
Be sure to make your video attention-grabbing from the start so that viewers are more likely to stick around until the end. You may also want to consider using creative filming techniques or adding subtitles for those who watch without sound.
6. Use a New Way to Reach Out to Potential Customers
While many companies are still using email marketing, it’s often overlooked by recipients who receive hundreds of messages every day. Instead of sending customers emails, you could send them direct messages on social media, or consider starting a podcast to engage with a new audience and potential customers.
Switching up your approach may help more people pay attention to your company’s message and increase the chances of taking action based on what they see in their inboxes or news feeds.
7. Launch a Unique Marketing Campaign
One of the best ways to get people talking about your company is to launch a unique marketing campaign. Campaigns can be anything from a social media contest to a guerrilla marketing stunt.
Be sure to develop an idea that is creative and relevant to your target audience. Also, make sure you have a plan for how you will measure the success of your campaign so you can determine whether or not it was successful.
These are just seven of the many crazy ideas to help your company’s marketing efforts stand out from the competition. Be creative and think outside the box to create something truly unique that will capture people’s attention.
