Whether you are a novice or an experienced blogger, blogging tips can help you create better articles and gain more traffic to your site. Some of the key areas to focus on include time, availability, repurposing your writing, identifying what resonates with your audience, and infusing your personality into your writing.
Identifying what resonates with your audience
Identifying what resonates with your audience when blogging is an important step to having successful blog. By knowing what your audience is looking for, you can deliver content that gets them talking and buying, all with adequate keyword research. You may be able to identify what your audience wants by using buyer personas. These are ideal for analyzing your target audience. They can help you identify specifics about your audience, including their interests, pain points, and behavior.
Another way to get insight into your audience is through social listening. You can monitor your audience’s activities on social media to get a sense of what is working and what isn’t. You can also analyze customer feedback to find out what is affecting your customers.
Infusing personality into your writing
Developing a writing personality is a good way to add value to your content, sometimes more than SEO. It can become a trademark that appeals to your target audience. It can also improve your overall business.
The best writers have a unique and memorable personality. They use their writing skills to create a personal brand. Some companies even create fictional characters that interact with the readers. In this way, they create a bond with their audience.
When you are writing, it’s important to remember that your personality is just as real as your everyday one. If you are a rule-breaker, let your personality shine. However, you shouldn’t go off the deep end.
Repurposing your articles into different formats
Often times, content creators will start off with a blog post. But they can also repurpose their articles into different formats for different audiences. This helps to spread their reach to a larger audience and ensure that their content remains fresh and engaging.
Using a tool such as Piktochart Visual or Piktochart Video allows you to turn your old blog posts into visuals. This makes it easy for you to reach new audiences. You can also create engaging LinkedIn posts and Instagram posts with their templates.
Another way to repurpose your articles into different formats is by turning them into podcasts. The number of podcast listeners is expected to increase by 29.5 percent in 2021.
Varying the mediums where you share your content
Trying to figure out which medium to use when blogging can be a bit of a pain. However, the best way to do it is to keep it simple and easy on the eyeballs. The trick to this is to find the right mix of social media and offline content that will help your blogging efforts flourish. Keeping this in mind you’ll find that a blog is a wonderful place to be. It’s also important to remember that blogging isn’t a one man show. There’s plenty of room for the aspiring wordsmith to take a break from the grind and let off some steam.
Avoiding plagiarism
Whether you are a professional blogger or an amateur, plagiarism can be very damaging to your blog. It can ruin your reputation, affect your ranking and even lead to legal action. However, there are ways to avoid plagiarism.
The easiest way to prevent plagiarism is to quote sources. Cite your sources and use full name and date of publication. This will help your readers to identify the original source.
Another method of avoiding plagiarism is to paraphrase your ideas. This means rewriting the content in your own words. You may find it hard to do this in online publishing, but there are software programs that can make this task a lot easier.
