Whether you are looking to create a new infographic or want to improve the quality of one that you already have, there are many tips that can help you succeed. These tips cover a variety of areas, including Color, Fonts, and the design medium.
Color
Using the right color scheme can make a difference in your infographics design. Not only can it improve your visuals, it can also help your audience understand what you’re trying to say.
There are plenty of ways to go about it. One of the best ways is to use the 60-30-10 rule. This is a tried and true design rule for interior designers. Basically, 60% of your color scheme should be the background color, 30% should be the foreground color and 10% should be the accent color.
Another useful infographics advice is to be specific, just like with all marketing efforts. You don’t want your infographic to be overcrowded with text or design elements. Depending on the topic, you might want to keep your font size to a minimum and avoid using too many font families.
Fonts
Choosing great fonts for infographics requires striking a balance between legibility and style. You will need to determine whether the font will be readable on a computer, a tablet, or a smartphone. Depending on your target audience, you may also want to consider the type of design style you intend to use.
There are many different font families to choose from. These include sans serifs, serifs, and display fonts. Each font family has different purposes. For example, serif fonts are usually considered easier to read, while sans serif fonts are less legible.
When choosing a font, consider the size of the font, its readability, and its impact on the overall design. The font size should be large enough to read at arm’s length, but not so big that it overwhelms the page.
Design medium
Whether you are making an infographic or simply want to share a piece on social media, you need to make sure it is aesthetically appealing. This can help your piece to receive a larger audience. It also makes it easier for third-party users to understand your message when you repost it.
Infographics combine statistics, graphics and text to create a compelling presentation. Many of them use icons and symbols to enhance the visualization of the information. However, the design of an infographic should be based on the information it represents.
One of the most important things to consider when creating an infographic is to use a limited color palette. Color can add meaning to numbers and provide visual differentiation between sections of the graphic. But using too much color can overwhelm the viewer.
Explain the flow of a process
Using infographics to explain the flow of a process is a great way to simplify and clarify complicated processes. Whether you’re trying to explain the process of how to manufacture a product, or simply want to depict a medical procedure, an infographic will be able to represent the steps in a way that will make sense.
There are many different types of infographics. Some of them are designed to show a single process, while others are designed to represent multiple stages. It’s up to you to choose which type of infographic is best for your purposes.
One of the best ways to describe the flow of a process with an infographic is to use a flow chart. These diagrams represent the workflow of an organization, and they can help answer questions and explain complex processes. They use arrows and boxes to visually depict the steps of a process.
Measure the infographic’s performance
Getting the most out of your infographic is an important step to maximizing its impact. But how do you measure its success?
While there is no one-size-fits-all approach, there are a few ways to measure the effectiveness of an infographic. The number of inbound links you receive, the level of engagement you see from social networks, and pageviews are all good indicators of the performance of an infographic. These metrics can be tracked at regular intervals to gauge progress over time.
A dedicated landing page is a great way to track your content. This allows you to control the social sharing buttons on your site and can help you view web analytics to determine what your audience is looking at.
You can also perform a reverse image search on the internet to find out what sites are reposting your image without a link back to your site. You can then ask these sites to add a link to your original landing page.
